The majority of waste in municipal waste comes from food seed waste which should not be actually treated as waste. As fruit seeds are naturally occurring components, it can be used for beverage production, essential oils, drugs, organic fertilizers, etc. The food seed waste material can be utilized in cosmetic applications too.
According to Ayurveda and ancient scriptures, fruit seed waste heals our body due to the presence of various non-toxifying and other components, for e.g., phenolic compound, monosaturated & polysaturated fats, vitamins, minerals, oxalic acid, carotenoids, and bioactive compounds. Therefore, it can cure or keep in control the diseases such as diabetes, blood related diseases, obesity, etc., thereby, contributing to the growth of the global fruit seed waste market. Also, food seed waste reduces the risk of Alzheimer’s diseases and inflammation-related issues. Nowadays, millennials are getting serious towards their health and these health concerns are encouraging them to try herbal products therefore increasing the demand. However, lack of handling, poor infrastructure and higher production of fruit causes these food seed waste to get wasted which may restrain the global fruit seed waste market growth.
The global fruit seed waste market across the globe can be segmented into nature, fruit type, tropic & exotic fruit segment, and region. Based on nature, the market can be divided into organic and conventional. Fruit type segment can be categorized into citrus fruits, lime, grapes, and oranges. Based on tropic & exotic fruit segment, the market is divided into banana and mango.
North America is expected to grow demand for the fruit seed waste market as the region is witnessing increase in diseases. US is the country with largest number of diabetic population including young, middle aged & geriatric population and therefore, increasing health concerns is the major factor responsible for growing fruit seed waste demand. Similarly in Asia Pacific, being the region having highest population, the market is anticipated to grow fast.
The prominent players in the global fruit waste seed market include Kingsley Beverages, ITC Limited, Coca Cola Company, PepsiCo, and Welch’s. The companies develop various strategies to promote their brands like product launches, innovations, mergers, partnerships, etc. For instance, Bayer in December 2020 launched mini seed packs for home garden segment. The product is Seminis Vegetable Seeds, and the company is aiming to provide such high-quality seeds to rural farmers. The plan for mini packs is to give farmers flexibility, affordability and variety of cultivation to produce. They are planning to launch such mini packs for Okra, Bottle Gourd, and Bitter Gourd too.
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