Bottled tea is a common name specified for various kinds of tea that are retailed commercially as a bottled drink. Green tea, black tea, oolong tea, red tea, herbal tea, fruit tea, and jasmine tea that are made obtainable in bottles are deemed rich in polyphenols and antioxidants, which assist in the prevention of several diseases, comprising cancer.
The key factors contributing to the growth of the global bottled tea market include the hectic schedule and variation in lifestyle that has impacted the customers’ food habit. People are getting more inclined toward convenience food than ever further driving of the need for processed bottled tea. Also, the accessibility of broad array of bottled tea within the market is boosting the product demand. Furthermore, the rising drift of sharable beverages & snacks and ready to drink (RTD) is also expected to fuel the global market growth during the coming period. In addition, the rise in the working class women in the numerous nations have elevated the buying of food & beverage products that are easy, quick, and require less energy to cook, thereby driving the expansion of the global bottled tea market.
The global bottled tea market can be segregated based on flavor type, product type, nature, sales channel, and region. The market, by product type, is divided into sparkling bottled tea and still bottled tea. The market, by flavor type, is categorized into green tea, black tea, oolong tea, red tea, herbal tea, jasmine tea, and fruit tea. The market, by nature, is classified into organic and conventional. The market, by sales channel, is bifurcated into modern trade, HORECA, departmental stores, speciality stores, drug stores, convenience stores, online retailers, and other sales channel.
Regionally, North America and Europe are projected to govern the global bottled tea market during the forecast period owing to the increasing requirement for convenience food amongst customers in these regions. Likewise, Asia Pacific is also anticipated to witness considerable growth rate owing to the growing implementation of healthy lifestyle among individuals in the budding nations of China and India.
Some of the prominent players active within the global bottled tea market consist of Nestlé S.A, Suntory Holdings Ltd, Tsing Hsin International Group, The Coca-Cola Company, Monster Beverage Company, PepsiCo Inc, JDP Group, Uni-President Enterprises, OISHI GROUP, and Arizona Beverage Company. To cite, in 2017, a fermented bottled tea, Organic kombucha, was launched by Uncle Matt’s Organic brand. Kombucha, obtainable in several flavors, blends advantages of a green tea and organic acids and natural prebiotics.
